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Staying safe while finding love online: Australian Government appoints dating safety oversight body and implements new, voluntary Online Safety Code for Dating Services

Published on December 18, 2024 by Yue Lucy Han and Selwyn Black

With millions of Australians using online dating platforms to find love and companionship, ensuring the safety and security of users has become a significant concern. In response, the Federal Government has announced the appointment of a dating safety oversight body and the implementation of a new, voluntary Online Safety Code for Dating Services (Code).

Current Code Signatories

A way to improve the safety of your online dating experience is to see whether your online dating service is a current signatory to the Code.

1. ​​​​​​Match Group, including:
   • Tinder
   • Hinge
   • OkCupid
   • Plenty of Fish
   • Match.com
2. Bumble, including:
   • Bumble
   • Badoo
3. ParshipMeet US Holding, Inc, including:
   • eharmony
   • MeetMe
   • Tagged
   • Skout
   • Growlr
4. Grindr
5. RSVP
6. Spark

These dating services will be required to publish its compliance rating, ranging from tier one to tier three, with the Code requirements.

The need for enhanced online dating safety

Online dating has become a mainstream avenue for meeting potential partners, with platforms like Tinder, Bumble, and Hinge and many, many others boasting millions of users. However, the rise of online dating has also brought with it an increase in risks and incidents of misconduct. Reports of sexual misconduct, scams, and physical violence have highlighted the need for better regulation and safety measures within the industry.

Several high-profile cases have brought attention to the darker side of online dating. Incidents involving sexual assault, financial scams, and other forms of abuse have raised alarms about the vulnerabilities faced by users. These concerns have been compounded by the anonymity and ease of access that online dating platforms provide, making it easier for perpetrators to exploit unsuspecting individuals.

Recognising the urgent need to address these issues, the Australian government has taken a proactive approach in engaging with industry and other stakeholders in developing the Code.

The dating safety oversight body

The newly appointed Code Oversight Body will play a crucial role in overseeing the implementation and enforcement of safety standards within the online dating industry. This body will be responsible for:

1. Monitoring compliance – ensuring that online dating platforms adhere to the new industry code and other relevant regulations.
2. Investigating complaints – handling user complaints and conducting investigations into allegations of misconduct or non-compliance.
3. Promoting best practices – working with industry stakeholders to develop and promote best practices for user safety.
4. Public awareness campaigns – educating the public about the risks of online dating and how to stay safe while using these platforms.

The establishment of this oversight body signifies a collaborative commitment with the government and industry stakeholders to address the safety concerns associated with online dating and providing a mechanism for accountability and recourse for users.

The online dating industry code

The introduction of the online dating industry code which is voluntary, represents a set of guidelines and requirements to promote safety and security of online dating service users. Key provisions of the code include:

1. User verification

Online dating platforms are required to implement robust user verification processes to reduce the risk of fake profiles and ensure that users are who they claim to be. This may include verifying user identities through official documents or other reliable means.

2. Reporting and response mechanisms

Platforms must establish clear and accessible reporting mechanisms for users to report inappropriate behaviour, harassment, or other concerns. Additionally, platforms are required to respond promptly and effectively to such reports, taking appropriate action to address the issue and protect users.

3. Safety features and tools

The industry code mandates the implementation of various safety features and tools to enhance user protection. These may include:

• Block and report functions – easy-to-use features that allow users to block and report other users who engage in misconduct.
• Safety tips and resources – providing users with information on how to stay safe while using the platform, including tips for meeting in person.
• Emergency assistance – clear instructions on how to seek help or report emergencies to local authorities.

4. Transparency and accountability

Online dating platforms must maintain transparency in their operations and be accountable to their users. This includes regularly publishing reports on safety incidents and the measures taken to address them, as well as cooperating with the dating safety oversight body during investigations.

5. Training and Support

The industry code emphasises the importance of training and support for platform staff. Employees must be trained to handle user reports sensitively and effectively, ensuring that users feel supported, and their concerns are taken seriously.

The Code creates a safer environment for online dating users. As the industry continues to evolve, these measures will be crucial in protecting individuals and ensuring that the pursuit of love and companionship online remains a positive and secure experience.

Please note that this article does not constitute legal advice. If you are seeking professional advice on any legal matters, you can contact Carroll & O’Dea Lawyers on 1800 059 278 or via our Contact Page and one of our lawyers will be able to assist you.